Hotdog On Stick

OUR STORE HOTDOG ON STICKS serves only the best and quality fresh hotdog products. Plain hotdogs as well as those for sandwiches are adequately cooked and served tight in front of the customers. This gives them a direct experience in viewing how clean, fresh and hygienic the hotdogs are prepared. All service personnel have been appropriately oriented to maintain an absolutely clean environment to ensure a fresh and wholesome atmosphere. In addition, its staff are trained to provide excellent customer service management. As a compliment to the marketing side, HOTDOG ON STICKS maintains a multilevel mode of pricing specifically designed for the A to Z market. In this regard, the interest of the spending consumer is aptly considered without sacrificing the viability of its goal. The average space occupancy for HOS outlets is mostly confined from 4 – 6 square meters of floor space, each being manned by 2 sales staff.

The HOS store concept was first introduced in 1984 at Rustan’s Supermarket section in Harrizon Plaza Shopping Mall, Ermita, Manila. Later on, the second outlet was introduced in SM City North Edsa that marked the opening of a mutual partnership between HOS and the SM Group of Malls. Expansion of branches outside Metro Manila started in 1998 with the opening of NE Pacific Mall in the province of Nueva Ecija and immediately followed by other branches in Baguio and Pampanga. In the following years, HOS outlets were established in Southern Luzon and later on to Cebu, Iloilo, Bohol, Davao and Zamboanga. As of to date, HOTDOG ON STICKS has grown to a total of 156 active branch outlets and carts suitably located on most SM Supermarket stores and other upscale shopping malls schools and other commercial establishments. And HOS is proud to have celebrated its 25th year in the business last October 2009.

OUR STORE HOTDOG ON STICKS serves only the best and quality fresh hotdog products. Plain hotdogs as well as those for sandwiches are adequately cooked and served tight in front of the customers. This gives them a direct experience in viewing how clean, fresh and hygienic the hotdogs are prepared. All service personnel have been appropriately oriented to maintain an absolutely clean environment to ensure a fresh and wholesome atmosphere. In addition, its staff are trained to provide excellent customer service management. As a compliment to the marketing side, HOTDOG ON STICKS maintains a multilevel mode of pricing specifically designed for the A to Z market. In this regard, the interest of the spending consumer is aptly considered without sacrificing the viability of its goal. The average space occupancy for HOS outlets is mostly confined from 4 – 6 square meters of floor space, each being manned by 2 sales staff.

In the year 2000, HOS ventured in the concept of marketing via the introduction of movable carts with a floor size of 1.73m x 0.86m. Unlike the original concept whereby the outlet is permanently “housed” in a fixed location, these movable carts may be stationed at the most strategic areas of shopping malls frequented by the same or increased volume of human traffic. Although the company has made preliminary marketing in commercial areas of the metropolis and provincial level, more enterprising challenges have cropped up to further boost its expansion program keeping the management up to its toes. This innovative growth includes the challenges of effectively catering to a vastly different market with more spending consciousness and more new approaches at product promotions. Even as all these concerns are being addressed for now, HOTDOG ON STICKS today nevertheless continues to strive for improved products and services to be able to maintain its competitive presence in the fast-food retail industry.

PHYSICAL OUTLETS HOTDOGS ON STICKS maintains a four-level marketing approach actively considered in its physical outlets. This is what makes it vastly unique from competitors and keep it flexible enough to adapt to changing environments.

1. Structural – commonly found at the fast food section of shopping malls and alongside with other stall concessionaires. The floor area required is only 2 x 2 square meters.

2. Movable Carts – maybe easily placed a prominent areas (e.g. hallways, lobbies of malls) with a heavier volume of human traffic. Crafted to suit the required standards and safety precautions by mall owners. The cart measures 1.73 x 0.86 square meters and maybe even stationed for outdoor events. Flexibility is another trademark as this can easily be assembled or dismantled in less than 30 minutes.

3. Tarpaulin Tents – generally used in outdoor settings and for out-of-town events.

4. Stand Alone Outlets – modular building system wherein the materials used are a combination of aluminum and glass.